SNIFFO
Social media is flooded with bots, AI-generated content, and misinformation — Sniffo helps you see through it. Scan any post or account and get instant alerts on misinformation, AI-generated content, and account-level risks. Stay informed, stay skeptical, and never get played by what's in your feed.
Project
ArtCenter College of Design Course (Data Visualization).
Deliverables
Prototype, wireframes, data visualization explorations, marketing reel.
Design skills
Interactive prototyping, Wireframe, Data visualization, UX
Video skills
Script writing, Directing, Editing
Core Use Cases
To communicate Sniffo’s value clearly within a limited timeline, we focused on two primary use cases: fast credibility checks during scrolling and deeper post investigation during longer sessions.
Scroll with Confidence
When users are scrolling quickly, they need lightweight signals that help them spot potential misinformation without disrupting the flow. Sniffo supports this moment through subtle alerts and real-time credibility cues.
Dive Deeper with Clarity
When a post feels questionable, users need more than a warning — they need context. Sniffo helps users dig deeper through layered analysis, combining misinformation signals, AI-generated content detection, and account-level risk patterns.
